Working with Outdoor Brands

Fishoholics

Today I worked with a fishing gear company named Fishoholics. We shot around eight videos consisting of information and demonstrations of different products they carry.
A huge thing to pay attention with these outdoor brands is their audience. Who are they? What specific activities are they interested in?
The answer for this company was mainly Bass fishing. As such, we decided to do the whole shoot inside of a bass boat.

Marketing, Longview, Kelso, Kalama, castle rock, Washington, Wa, ad, advertising, branding, Cowlitz county, Ridgefield, Vancouver, Portland, Oregon